A data driven OOH solution

Communicate with a receptive audience near the POI/POS, when they are about to shop or engage in other specific activities.





- 67% of purchase decisions are made near the point of sales(1)

- Highly specific POS/POI targeting

- Focus on 100% POS solutions or combine with go & follow solutions

- Or optimize your national solution with targeted sides and determine the mix between broad- & narrow-casting

- Flexibility: adapt & decide on the required distance or drivetime between your ad and the POI/POS

- Contextual & interactive proximity soluton delivering and improved ROI

Exclusive street environment.

100% paper sides.

Tailor made selection.

- Exceptional visibility: claim the central spot in the atrium of Antwerp-Central train station

- One of the 5 main stations of Belgium with 481K travellers/week*

- Prestigious & exclusive location: Antwerp-Central station was elected the most beautiful train station of the world**

- Qualitative contacts with business people, students, shoppers,...

- Transforming railway stations: travelling, business center, small shopping mall

- Valuable contacts: all passengers need to pass the atrium area when going to the platforms, your brand can’t be missed



Additional 3D effects can be added to the product (see BRU example).



Sources:

* 2019 counting figures NMBS-SNCB

** American news site Mashable

- One of the 5 main stations of Belgium with 481K travellers/week*

- Prestigious & exclusive location: Antwerp-Central station was elected the most beautiful train station of the world**

- Qualitative contacts with business people, students, shoppers,...

- Transforming railway stations: travelling, business center, small shopping mall

- Valuable contacts: all passengers need to pass the atrium area when going to the platforms, your brand can’t be missed



Sources:

* 2019 counting figures NMBS-SNCB

** American news site Mashable

- Exceptional visibility with this giant recto verso banner

- Strategically placed in the middle of the main hall

- Brussels-Central station second most visited station in Belgium: 2.8M travelers/month*

- Valuable contacts: engage with thousands of people on their way from and to the different platforms



Source:

* 2019 counting figures NMBS-SNCB

- Brussels-South station: almost 2.8M travelers/month*

- Located in a corridor connecting the main hall

- Big advertising zone delivers high memorization

- Qualitative contacts with business people, students,...

- Transforming railway stations: traveling, business center, small shopping mall,...

- Valuable contacts: interact with consumers while they are on the move

- The perfect solution to capture mass consumer attention: interact with the biggest in-door pedestrian audience

- Generate impact with 12 m² of branded zone

- High definition LED screens, super brightness, deep contrast and wide viewing angles

- Display content on one digital side with 3 static sides, with 100% share of voice

- No spot limitation with regards to duration or quantity

- Make your message event more relevant with the additional option to display your campaign in real-time and 2D/3D objects.

The Frontlines are all located in the main shopping streets of the cities Antwerpen (Meir), Brussels (Nieuwstraat/Rue Neuve) and Gent (Veldstraat). At the Meir, there are 2 Frontlines (Meir 8 and The Green Meir).

Surfaces of the Frontlines: The Green Meir: 36m², Meir 8: 45m², Brussel: 20m², Gent: 20m².

Address : Meir 117, B-2000 Antwerp

This exceptionally beautiful Giant Poster location, formerly known as the Belgacom Building, is situated at the intersection of the famous Antwerp shopping street The Meir, the Jezusstraat and the Leystraat. The area around this unique BlowUP can be described as the beating heart of Antwerp´s shopping city centre, crowded by numerous people every day. Shoppers like to stroll around this area, visiting the many international known retailers and brands. Also more luxerious brands like Rolex, Quartier, Armani….have found there way to this area. Commuters will pass the Giant Poster site on their way from the North to the South or from the East to the West of the city. The statue of Antoon Van Dyck at the foot of the Giant Poster functions as a meeting point for numerous people that are up for a drink or a lunch in the close vicinity. Give your campaign a HEAD-ON space in the commercial heart of Antwerp !

In the heart of Antwerp, this banner is unmissable. With high-end shops like Filippa K, American Vintage, Levi's and Samsoe & Samsoe around the corner, this is the ideal location to attract a large number of passers-by and perfect for high-end brands. The banner is visible from multiple angles, guaranteeing intense contact and long viewing times.

Located at the luxurious Avenue Louise in Brussels, with very high levels of traffic all around the clock. More than 50 000 cars passing by each day.

Our banner on the Frankrijklei is very well located between the Keizerlei and the Leyssytraat. It has full visibility from passengers who are coming from the central station as well as from the cars who are passing by. It is located next to shops and terraces.

Ideal location on the Meir, 1st shopping street of Flanders in terms of frequentation

On the crossroad with the Huidevetterstraat and the Meirbrug.

Large visibility

Incredibly high visibility on the inner ring of Brussels.

Your ad will be seen by all users of the inner ring towards the center of Brussels, the Basilic of Koekelberg.

+/- 200.000-300.000 cars passing by each day

Only for public interest campaigns

Rue Neuve 72/ Nieuwstraat 72– 1st shopping street of Belgium

AAA corner location, in the middle of the Rue Neuve, 1st shopping street of Belgium

The banner has a frontal visibility.

Also possible to use this location as a pop-up store or to do some sampling.

Very Impacful location on the Frankrijklei in Antwerp.

The advert will have a size of more than 270m², your

brand will be the talk of the town and will be seen by the

numerous cars, passengers & bikers on the Frankrijklei.

Possibility to create a big 3D object or other creative

campaign (to brainstorm).

Mechelsesteenweg 1, Antwerpen (Leien)

Highly impactful banner of 240m² on the ‘Kaaien’ in Antwerp, South.

Located in the trendy neighbourhood of Antwerp South and renewed area of the Quays and the new Parc.



A strategic location with a lot of commuters (car & bikes) that connects the South area with the North area .



Also known area for:

Horeca – Culture with it’s musuems – Sportive Area – Events – Scheldekaaien